in World News Ben & Jerry’s Parent Company Ousts Its Far-Left CEO and Demands ‘Dismantling’ of Brand’s Progressive Values
Ben & Jerry’s reputation as America’s wokest brand may soon be at an end.
The ice cream company, notorious for its calorie-laden products, has accused its parent company of sacking CEO Dave Stever after he refused to “oversee the dismantling” of its progressive values.
Ben & Jerry’s claimed in a filing to the US District Court for the Southern District of New York that Unilever, the UK-based consumer giant behind brands like Marmite and Dove, sought to prevent the company’s leadership from making political statements.
These included statements critical of President Donald Trump.
Anuradha Mittal, the chair of Ben & Jerry’s independent board, wrote in the court filing:
Dave has courageously advanced the company’s social mission and values, has continued to drive innovation in its super premium product range, and has delivered strong financial results, far outpacing the rest of Unilever’s ice-cream business,” said Anuradha Mittal, the chair of Ben & Jerry’s independent board.
What Dave hasn’t done is what Unilever would like him to do, which is to oversee the dismantling of Ben & Jerry’s mission, progressive values. That is why the independent board has sued Unilever and why Unilever is seeking to punish the chief executive.”