Quaker Foods to Rename ‘Aunt Jemima,’ Scrub Logo ‘to Make Progress Toward Racial Equality’
by Penny Starr Quaker Foods, the company behind the “Aunt Jemima” brand of syrup and other breakfast foods, says it will rename this line of products and discontinue its label’s image of a black woman “to make progress toward racial equality.” Aunt Jemima has been featured on these products for 130 years. NBC reported on the development: The picture has changed over time, and in recent years Quaker removed the “mammy” kerchief from the character to blunt growing criticism that the brand perpetuated a racist stereotype that dated to the days of slavery. But Quaker, a subsidiary of PepsiCo,...
by Penny Starr Quaker Foods, the company behind the “Aunt Jemima” brand of syrup and other breakfast foods, says it will rename this line of products and discontinue its label’s image of a black woman “to make progress toward...
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