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Canadian Tire – $15 Minimum Wage

Canadian Tire – $15 Minimum Wage

Canadian Tire

In the high tech era of Groupon and mobile apps, Canada’s oldest loyalty program is a relic of the past.

But even as Canadian Tire Corp. tries to reinvent its paper currency rewards, the retailer hangs on to its “funny money” – defying every rule in the modern loyalty-program playbook.

On Feb. 24, Canadian Tire Corp. will launch in Nova Scotia a test of a loyalty card that offers holders as much as 650 per cent higher discounts than its coupons – along with a stronger business model for the retailer. But the program will still allow customers to use Canadian Tire money for rewards on purchases with cash or a debit card.
The retailer’s reluctance to ditch its Canadian Tire money, which was a pioneering loyalty scheme when it was conceived 54 years ago, highlights a dilemma the company has wrestled with for years. Its paper currency fails to deliver what contemporary corporate electronic loyalty programs are designed to do: track customer purchasing patterns to help customize marketing and pick products for the shelves.

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15 Dollar Min wage

Seattle’s $15 minimum wage law goes into effect on April 1, 2015. As that date approaches, restaurants across the city are making the financial decision to close shop. The Washington Policy Center writes that “closings have occurred across the city, from Grub in the upscale Queen Anne Hill neighborhood, to Little Uncle in gritty Pioneer Square, to the Boat Street Cafe on Western Avenue near the waterfront.”

Of course, restaurants close for a variety of reasons. But, according to Seattle Magazine, the “impending minimum wage hike to $15 per hour” is playing a “major factor.” That’s not surprising, considering “about 36% of restaurant earnings go to paying labor costs.” Seattle Magazine,
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Alberta 15 Dollar Min wage

An NDP pledge to boost the province’s minimum hourly wage to $15 by 2018 would be devastating to small business, warned the Canadian Federation of Independent Business on Monday.

But advocacy groups applauded the promise delivered by NDP Leader Rachel Notley on Sunday, saying raising the minimum rate will move salaries of low-income Albertans closer to becoming “a living wage.”

CFIB analyst Amber Ruddy said small businesses would have to reduce workers’ hours, cut back training and, in some cases, eliminate jobs to cope with such a large wage increase.

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